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How To Achieve Top Dollar For Your Home

Every Vendor wants top dollar for their home. Of course they do! However, there are usually a few things you MUST do to your property before you can put it on the Market and expect to get the highest price.


It doesn't have to be full on renovations but no matter your budget or timeframe, there's always something that can be done. Let's break down how you might achieve the highest price for your property:


"Don't give the buyer room to negotiate or have any doubt about whether they love it or not."

Capture The Emotional Buyer

Price can be effected by a number of aspects. Often your 'emotional buyer' will pay the most. It comes down to what they saw when they reached the driveway, how they were approached by the Agent and how they felt walking through the home.


Create Competition

Ultimately, it is the competition between buyers which will drive the property price up. The first 2 weeks of marketing a property are the most crucial as that's when the most buyers will be looking at it. Multiple interested buyers creates FOMO (fear of missing out) and therefore pushes them to make their highest offer to secure the property.


Invest In Marketing

Covering all bases will ensure you find your buyer, where ever they may be. This includes all major real estate portals, social media, good photography, a video, street signage... the list goes on. But to have a great marketing strategy means an investment from your end to achieve quality and coverage. I do not recommend using an agency who offers '$0 advertising costs' as this is just their way of getting your business and will likely only include the basics. Choose an Agent who sees the value in proper marketing. Read more about this is my Blog post "No Need To Advertise - Things To Consider".


But the big question is HOW?

What do you need to do to get your property ready so that you can get the highest price? That's not exactly a quickly answered question. It all comes down to the presentation. There are a million things you could do, but it's about prioritising the most important things that are within your budget and timeframe and are going to add the most value.


Before putting your home on the market and crossing your fingers on achieving the BEST price, the property must first look it's BEST.


This includes:

  • Front exterior of the home is neat, tidy and maintained including lawns, gardens, driveway, gutters, etc

  • Entrance to the home is clear and inviting

  • The home has a calming atmosphere with adequate lighting, ventilation, pleasant smells, looks tidy and coordinated and is free of clutter

  • Each space is defined and inviting using coordinated furniture and decor items

  • The house has been thoroughly cleaned including carpets, inside cupboards, fans, windows, bathrooms, kitchen, floors, etc

  • The home is depersonalised by removing personal picture frame, magnets off the fridge, pet bowls put away and no shoes at the front door

  • All repairs and maintenance jobs are taken care of

This may sound like a lot but if you're asking yourself, "is it worth doing?", put yourself in the buyers shoes. Is it going to add another thing to their list of improvements once they move in? Don't give the buyer room to negotiate or have any doubt about whether they love it or not. It's important to give yourself some time to get these tasks completed. As soon as you start thinking about putting your home on the market, start listing the things that could look better. Try looking through the eyes of a potential buyer rather than the aspects that you might love and somebody else might not.


Coordinating home improvements, renovations or repairs ready to put your home on the market can be an overwhelming and time consuming job. When you're busy, it can become tempting to list your home as it is and hope for the best. However, to set yourself up for a successful sale, you MUST begin the selling process in the right direction from the very start.


Creative Renovation Studio can help you with any of the tasks listed above and more. We provide an end to end service for busy home owners who want to sell for the best price. Get in touch for your free initial consultation.


 
 
 

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